You've created your webpage!
You have paid a professional designer to create a work of art! So why isn't everyone flocking to it?
While Google does a great job of helping people find websites by providing answers to our questions, they base their search results on relevance. One of the ways they assign weight to a site's relevance is backlinks.
Backlinks are incoming links to your website and the best are those that are from websites with high rankings and those with relevance to the content of the site.
e.g. A link that says "Looking for help with your website" is a better link than a direct link such as www.gennix.com.au
This is why when you submit your link on Impact Directory (or any directory) you should always look for the opportunity of using relevant links.